New report reveals contemporary public perceptions of cremation across the UK

A new “State of the Nation” study commissioned by The Cremation Society, shows how cremation and crematoria are viewed and experienced by the public across the UK.

This in-depth report explores contemporary public perceptions of cremation, drawing on first-hand accounts of nearly 1,600 people aged between 18 and 80 across the UK.

Key findings
While those involved in the study reported numerous positive experiences of cremation services and crematoria, a number of findings emerged:

  • Cremation remains a widely accepted choice, with most crematoria deemed to be fit for purpose:  However, public expectations are evolving, with families increasingly seeking services that combine emotional depth, greater personal choice, and a dignified experience.
  • Meaningful farewells matter: Families place strong importance on having sufficient time and space to mourn and celebrate a life, but many still report a “conveyor belt” experience that can feel rushed and impersonal.
  • Certain myths around cremation remain: For example whether coffins are cremated separately, and ashes returned are solely those of the deceased. Greater public education is required.
  • Northern Ireland faces urgent challenges: With increasing demand for cremation and declining burial options, both legislative intervention and more facilities are required to meet societal needs.
  • Direct cremation is increasingly popular: But limited understanding of what is involved, and the absence of a ceremony can leave some bereaved people experiencing a lack of closure.

The Cremation Society’s Chair, Professor Hilary Grainger OBE, said: ‘With 80% of the UK public opting for cremation, the Society’s Council was keen for this comprehensive research to capture the public’s perception of cremation and crematoria, rather than what we, the sector, perceive these to be. We are grateful to all those who participated in the research and shared their attitudes and experiences with us.
In publishing this research, the Society’s Council recognises the hard work and dedication of crematoria teams across the UK who strive tirelessly, on a day-to-day basis, to provide for the needs of the bereaved in exceptionally difficult circumstances. The Council offers its sincere thanks to all those who work in the cremation sector for their professionalism and commitment’.

Looking ahead
The Cremation Society’s landmark research provides unique insights into public experiences of cremation and crematoria today, and points to further work that needs to be undertaken to meet the changing needs of a modern society.

You can read the full research report here.